| Slide 1 |
| EXTRA! EXTRA! Maybe? |
| Session 01 - The Busniness Of Enhanced and WebDVD |
| Why add ROM and Web extras to DVD-Video movie titles? |
| Can extras make money, via higher prices or backend revenue? |
| Drive viewers DIRECTLY to a related website |
| Differentiate titles from competition and VHS releases |
| Deliver paid advertising for co-marketing partners |
| Sample DVD Projects from ZUMA DIGITAL |
| Slide 10 |
| Session 02 – Easter Eggs and Hidden DVD-Video Features |
| What are DVD-Video Easter Eggs? |
| Does anyone even know they are there? |
| Can they be added on a budget? |
| Slide 15 |